An international business-to-business franchise organization based in Carrollton, TX seeks an E-Commerce Coordinator to support e-marketing activities. This is not a web developer job however the ideal candidate must be internet savvy and have some familiarity with internet marketing and be very proficient in microsoft office applications.This is a supporting roll within the marketing department.
POSITION DESCRIPTION
Position is responsible for timely delivery of key e-marketing tasks as required by the E-Commerce Marketing Manager. Position provides support for e-commerce internet marketing programs including coordination of email marketing campaign using Exact Target, Search Engine Optimization and pay per click advertising. Provides customer service by telephone to Franchisees regarding applications used in marketing.
RESPONSIBILITIES
1. Updates and maintains website as needed (press releases, copy changes, what’s hot section, metro pages, mapping, etc.)
2. Work with individual store owners on using existing tools to use e-marketing programs (ie: updating store pages on our website, store page approvals per guidelines, editing/building online catalogs, etc.)
3. Assists in various corporate projects regarding SEO and SEM
4. Administration of email marketing program
5. Maintaining and updating applicable e-commerce marketing documentation
QUALIFICATIONS
1.Clear understanding of basic marketing principles with an emphasis on Internet Marketing
2. Thorough understanding and hands on experience with web based tools and applications
3. Excellent customer service skills
4. Intermediate knowledge of Excel and report building
5. Capability to see projects through from concept to completion
6. Be able to work and complete projects with limited supervision
7. Learn and understand through self-taught web based instruction
8. Communicate with a variety of people within the corporate office and in the field
9. Be able to work on multiple projects simultaneously and meet deadlines
10. Strong aptitude for learning computer programs
EMPLOYMENT STANDARDS
Education/Experience:
Any combination of education, training or general experience that would provide the required skill and knowledge base sufficient for job performance. This could include:
1. Intermediate to advanced office computer skills, especially Excel
2. Sufficient education to assure ability and knowledge of basic marketing, the web and PR
3. Previous experience as a customer service representative, inside sales representative or assistant/coordinator
4. Excellent communication skills, both written and oral
5. Experience with a franchise system or dealer network
6. Pass all assessments/inventories administered during the hiring process
Desirable Qualifications/Traits:
Curiosity and appreciation of the web, online tools and marketing; self-motivated; fast learner; honest; high level of integrity; quality conscious; calm; interacts well with people; professional and diplomatic; presents self well; neatly dressed, well-mannered and polite.
LEVEL OF AUTHORITY
1. No supervisory requirements.
2. Report to the E-Commerce Marketing Manager
It is NOT ok to contact this poster with commercial interests.
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